IPM Advancement Blog

Cause Marketing: What Is It and How to Do It Effectively

Cause Marketing: What Is It and How to Do It Effectively

It was recently suggested by several industry thought leaders that, in the future, “all marketing will be cause marketing.” Whether this concept comes to fruition or not, the focus on these efforts is without question, growing exponentially among nonprofits and...

Spice Up Your Blog This Season With These Content Ideas

Spice Up Your Blog This Season With These Content Ideas

It seems like you can’t throw a stone without hitting a “share your story” blog tip online these days. Yet, there’s a reason for this recurring theme: it actually works. In fact, recounting your nonprofit’s roots, as well as how far you’ve come, is a powerful way to...

Performance Metrics = More Contributions

Performance Metrics = More Contributions

As many nonprofit execs probably agree, measuring your organization’s Return on Investment (ROI) is an important endeavor, but one that comes with more inherent challenges when compared to those in the for-profit world. While nonprofits are typically proficient at...

looking to raise more money?

integrated fundraising solutions for nonprofits

Phoenix | Washington, D.C. | Seattle | New England